01 02 03 "CorporateTheatre": Creativity - Concept Note 04 05 15 16 19 20 21 22 23 24 25 26 27 28 31 32 33

Creativity - Concept Note

Based on our actual workshop experience, "CorporateTheatre" addresses Creativity as an 'attitude', and not as a 'technique'. We do not look at Creativity as “thinking out of the box”, or being original, or being different. All these mindsets could end up actually blocking creativity. What you need at the moment may be “in the box”. Deliberately looking outside may blind one to the possibilities that may suit the current need, and is available in the box itself. Similarly, a forced attempt to be different may end up like a teenager rebelling for the sake of rebellion.

Instead, we look at Creativity as a “competent and spontaneous response to the need of the moment with energy, commitment, and most of all, FREEDOM”. Here, freedom refers to being free from past baggage, from the way things have been done in the past. (Past experience in itself can be valuable provided it does not combine with an egoic stance. Experience with ego becomes 'baggage'. Experience without ego becomes 'wisdom'.)

In order to experience this freedom, one must first of all perceive oneself as a ‘process’ and not as a ‘product’. As a product, I am confined within a set cage of perception and reaction. As a process I have the freedom to be different now from what I was a moment before, different tomorrow from what I am today, based on what I experience differently. As is very well put in Zen thinking, “You never step in the same river twice”. Once you have stepped out, the water flows on, and when you step in again, you are not stepping into the same water. So also, one is never in the same moment twice, never in the same reality twice. Once we look with creative eyes and perceptions we see each moment, each situation, each relationship differently, always offering new challenges and new possibilities.

Individuals who EXPERIENCE (not just intellectually understand) the above become aware of their creativity and become capable of manifesting it. However, a group of very creative individuals need not necessarily become a creative Team. There are certain fundamental requirements for a Team to become creative even if all the members of the Team may be individually creative. (These requirements are covered in the post # 2 on 'Natural Teams')

Corporate Theatre uses a two-day process to put participants in touch with their individual as well as Team creativity. The uniqueness of this process is that participants are first empowered to drop their “personality prisons” and experience their freedom as processes. They then go on to manifest high levels of individual creativity and team innovation against increasing levels of challenge. After they have experienced these possibilities, participants get in touch with the ingredients that enabled them to achieve and deliver what they did. They are invited to explore ways in which the power of what they have already experienced can be transferred to their life situation, whether it be at work or elsewhere.

Creativity is a key ingredient in our basic and most popular offering – the “Power Team Dynamics” module. In today’s scenario no Team or individual can be effective unless they can constantly adapt to change. Managing change requires very high levels of creativity – firstly to see the change that is happening, and next, to see the new possibilities that change offers, as well as to identify the new approaches that one needs, to respond competently.


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